Testing a Theory-based Health Communication Program: a Replication of Go Sun Smart in Outdoor Winter Recreation

Overview

Journal J Health Commun

Specialties Health Services
Public Health

Date 2009 May 26

PMID 19466647

Citations 10

Authors

Peter A Andersen

David B Buller

Barbara J Walkosz

Julie Maloy

Michael D Scott

Gary R Cutter

Mark B Dignan

Affiliations

Soon will be listed here.

Abstract

The epidemic of preventable skin cancer in the United States creates an urgent need for health communication campaigns to improve sun protection. Go Sun Smart (GSS), a theory-driven multichannel health communication campaign showed positive effects on sun safety behaviors of employees and guests in a randomized trial at high-altitude ski areas. In this article we report findings from the North American GSS campaign for guests at ski areas that comprosed the original control-group resorts, replicating the results of the original guest intervention. Results showed that after GSS was deployed, guests at the original control group ski areas increased sun protection and reported greater recall of sun safety messages. Conversely, GSS had no effect on sunburning attitudes or self-efficacy beliefs. Like the original GSS guest intervention, the present study found that greater exposure to GSS messages was associated with greater use of sunscreen, sunscreen lip balm, and face covering, but not gloves or overall sun protection. There was no evidence that GSS decreased sunburning or attitudes and self-efficacy beliefs regarding sun safety.

Citing Articles

Photoprotection in Outdoor Sports: A Review of the Literature and Recommendations to Reduce Risk Among Athletes.

Gilaberte Y, Trullas C, Granger C, de Troya-Martin M Dermatol Ther (Heidelb). 2022; 12(2):329-343.

PMID: 35099755 PMC: 8850489. DOI: 10.1007/s13555-021-00671-0.

Attitudes and Behaviors That Impact Skin Cancer Risk among Men.

Adams G, Goldstein E, Goldstein B, Jarman K, Goldstein A Int J Environ Res Public Health. 2021; 18(19).

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Systematic Review of Interventions to Increase Awareness of Ultraviolet Radiation-Induced Harm and Protective Behaviors in Post-Secondary School Adults.

Asai Y, Armstrong D, McPhie M, Xue C, Rosen C J Cutan Med Surg. 2021; 25(4):424-436.

PMID: 33566702 PMC: 8311911. DOI: 10.1177/1203475420988863.

Rationale, design, samples, and baseline sun protection in a randomized trial on a skin cancer prevention intervention in resort environments.

Buller D, Andersen P, Walkosz B, Scott M, Beck L, Cutter G Contemp Clin Trials. 2015; 46:67-76.

PMID: 26593781 PMC: 4714565. DOI: 10.1016/j.cct.2015.11.015.

The Sustainability of an Occupational Skin Cancer Prevention Program.

Walkosz B, Buller D, Andersen P, Scott M, Cutter G J Occup Environ Med. 2015; 57(11):1207-13.

PMID: 26539769 PMC: 4638159. DOI: 10.1097/JOM.0000000000000544.

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